Winebow's Barclay Webster discusses various aspects of the wine importing business and shares e-commerce strategies that helped increase sales even during the pandemic.
Whether it is finding time in a busy schedule for tasting appointments and meetings with suppliers, or finding new ways to maximize the profitability of a restaurant's wine list, there is a lot that goes into being a successful sommelier.
The Institute of Masters of Wine clearly realizes the importance of on-premise sales to the wine industry’s continued vitality. We examine how MW candidates might have answered a theory question on the 2024 MW exam.